Created by National Geographic, along with Dereck and Beverly Joubert, World Lion Day aims to raise awareness in the Western world of the dire situation facing African lions.
The World Lion Day is an international campaign that aims to highlight the importance of the lion as a symbol of Africa’s big cats.
The campaign began following the brutal killing of Cecil the lion in the park Hwange National Park in Matabeleland North, Zimbabwe. Cecil was a major attraction and was being studied and tracked by Oxford University as part of a research project when was shot dead by an American dentist.
Happy World Lion Day to the king! A day to keep raising awareness of lion conservation and help save the king of the animals and his kingdom.
